Selkie Bespoke Rug - Avalon by Loomah

£4,319.00

Avalon by Loomah | Bespoke British Luxury Flooring & Rugs | EB London

At EB London, we celebrate brands that embody timeless elegance. Avalon by Loomah brings this vision to life, where British craftsmanship meets contemporary luxury.

Materials That Define Luxury

British Craftsmanship & Heritage

Avalon by Loomah rugs are designed and made in Britain, proudly verified by Made in Britain®. With over three decades of experience in luxury rug-making, every piece reflects the nation’s rich artisanal legacy. Each rug is hand-tufted by skilled British makers, combining time-honoured craftsmanship with contemporary design, ensuring your interior feels both authentic and refined.

Quality in Every Fibre

Only the finest premium worsted wool and bamboo viscose yarns are used in Avalon rugs. This combination delivers exceptional durability, sumptuous texture, and a soft yet resilient feel underfoot. Whether styled for modern or traditional spaces, these materials elevate both comfort and visual appeal, making each rug an investment in comfort and design.

Bespoke Design & Personalisation

Avalon’s rugs are fully customisable - choose from bespoke sizes, colours, and curated design options that perfectly suit your space and style vision. With 21 expertly selected colour choices and seamless custom requests at no extra cost, each rug becomes a personalised statement of luxury tailored to your interior.

Fast Lead Times Without Compromise

Unlike traditional bespoke rug makers with lengthy wait times, Avalon by Loomah delivers beautifully crafted rugs within 6 weeks. By holding a curated stock of premium yarns in the UK, they eliminate overseas dyeing delays and simplify the ordering process - giving you British-made luxury that fits modern project timelines.

Proudly Made in Britain

Designed and meticulously hand-tufted in Britain, from the first artistic sketch to the final finishing touch. Each Avalon by Loomah rug reflects a dedication to heritage craftsmanship, refined materials, and uncompromising quality. Rooted in British artistry, every piece is created to bring enduring elegance and bespoke luxury into your interior.

Selkie Bespoke Rug - Avalon by Loomah